Established in 2006, D2i Systems is an award-winning, specialist software development house providing event management software, event registration solutions and business consultancy services to the global events sector.

We have an exceptional team working at D2i at all levels of the company. Below you can see the biographies for the leadership team at D2i.

Keith Greetham: Chairman
Keith brings a wealth of experience to D2i having worked for several global event sector organisations over a period of 35 years. Keith’s three decades of experience span across roles including Group Managing Director at Reed Exhibitions in the early 1990s and Chief Executive at exhibition and event supplier, Opex. Keith was a founding member of the team that developed the United Kingdom's premier international venue, ExCel, from its initial funding through to full-time Commercial Director.

Matt Blain: Chief Executive Officer
Matt has worked in the events industry for over 23 years with experience working on both sides of the fence as an organiser and contractor. Matt has worked for Reed Exhibitions, one of the largest organisers in the world, and CTS one of the largest contractors in the industry. Matt’s rounded experience has given him extensive knowledge of how both organisers and contractors can deliver successful events.

Phil Simpson: Research & Development Director
Phil is the architect of D2i's core products. Phil has spent over 20 years developing enterprise application frameworks and products that serve the event, exhibition and conference sector. Phil is a confident individual who has vast business experience and can relate this to the technical challenges of delivering complex development projects to immovable deadlines.

James Clerke: Operations & Delivery Director
James is Prince2 and APM certified project manager specialising in the delivery of enterprise solutions to a variety of markets, and responsible for instigating, leading, and managing transformational change. James leads the development, project management and training/support team for D2i.

Joanna Blain: Account Director
Jo has extensive experience in the media sector with over 25 years served, over 15 of those years working in the events industry for both organisers and suppliers giving her a 360degree view on the inner workings of the industry and an invaluable skillset. Jo leads on D2i's customer sales and service, Jo very much enjoys getting out to see customers and having weekly 'catch-ups' over the phone to keep her finger on the pulse of the industry and our customers needs.